Keep scrolling to see enlarged designs and my process!
OVERVIEW: 

Create a new collection of patterns for a children's apparel and home decor line launch. 
Create  "purposefully childlike drawings", simple, illustrated, lightly colorful designs for a child's wallpaper, shower curtain, wrapping paper, and bib.


CHALLENGE AND GOALS:    
                      
Create patterns that a child would love, but an adult would purchase.  
Design patterns that are not widely used, and could be easily distinguishable.

SOLUTION WITH AESTHETICS:

For the color palette, I used cool tones that blended into the background. Since these patterns will be used for multiple pieces, I wanted it to be universal and extremely easy on the eye.
The main draw is the illustration, which is supposed to the "cute and funny."
I kept similar colors in all the patterns, nothing too vibrant. That way the eye was not over crowded with multiple color, and fonts. 
                         
SUPPLEMENTARY & TOOLS:
                          
This design is meant to be used as a collection of different apparel and home good pieces for a child's collection. 
Used Photoshop, Illustrator and Sketches for this project. 
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