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Create a new branding design for farm.
Create colorful and fun logo, and supplementary designs for advertising.
Create a fun and young design to entice young people to be involved in farming and buying local.
CHALLENGE AND GOALS:
Create a brand identity that sets it apart from other beverage designs.
Design something that doesn't just entice the consumer, but strives to build a relationship/trust with brand.
Name company is funny, but also taking seriously and isn't just for the "one time taste test."
SOLUTION WITH AESTHETICS:
For the color palette, I used cool and non-nature tones. This was meant to be ironic, since it is a farm.
The main draw is the "comic-look."
I kept a fancy type face to keep professionalism and clean look.
SUPPLEMENTARY & TOOLS:
This design is meant to be used as advertisement and rebranding work.
Used Photoshop, Illustrator and Sketches for this project.